ERICA REICHARD
  • Home
  • Branding
    • Replacement, Ltd.
    • Old Peak Finance
    • Pineapple Post
  • Logos
  • Print Design
    • Catalog and Price Book Layout
    • Brochures and Postcards
    • Tags and Packaging
    • Children's Silhouettes
  • Web Design
  • Lifestyle Photography

Replacements, Ltd. Branding

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I refined the colors and font of the Replacements, Ltd. logo to update the current aesthetic while keeping brand recognition.
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I was responsible for creating brand guidelines for Replacements, Ltd. and redesigning the look of the web site and email templates. I chose new fonts, created an updated color palette, simplified the current logo and implemented a new lifestyle direction for web site and print photography.

Lifestyle Photography

  • Home
  • Branding
    • Replacement, Ltd.
    • Old Peak Finance
    • Pineapple Post
  • Logos
  • Print Design
    • Catalog and Price Book Layout
    • Brochures and Postcards
    • Tags and Packaging
    • Children's Silhouettes
  • Web Design
  • Lifestyle Photography